
Christopher McDonough

As has been the case in past elections, posters were plastered across campus, signs were inserted on the university lawns and flyers were posted and handed out at just about every university location. Jordan Rothman, a Vice-President student union nominee discussed his campaigning techniques. “I’ve done a lot of flyering, I actually began making posters, banners and flyers the hour after we were allowed to begin campaigning. I had my flyers up five days before any of my opponents and that was really key in my campaigning strategies. But beyond that, I’ve been going door to door, I’ve been trying to hit up the library and Shapiro campus center today to try and get people to vote for me.”
While Jordan’s campaigning techniques represent the style that has always been prevalent at Brandeis, other candidates decided to up the anti, using facebook and email as assets to help get their names out there. Nelson Rutrick, a candidate for Vice-President discussed how he and other candidates utilized these tools. “Everyone makes a facebook group when they are running for a campaign…I actually went on facebook, I clicked, I invited everyone I knew and then whenever I had down time, I’d click on online now in facebook and I’d send messages to everyone that I saw on online now saying dude, hey it’s Nelson, a little personal line, remember to vote!”

While using online campaigning techniques were used by candidates who were intending to benefit their campaigns, many Brandeis students disliked receiving numerous messages on their facebook and email accounts, reminding them to vote. “When I wake up every morning and I have, you know, five to ten emails about this person, that person, running for whatever positions,” said Brandeis senior Daniel Rios, “It’s not always the greatest feeling.”
Other students simply were confused about who to vote for because they received so many email and facebook messages from so many different candidates. Christina Sergi, a Brandeis sophomore had this to say about the email fiasco. “I got so confused and frustrated with all of the emails that I had no idea what was going on and I didn’t know who to vote for.” Senior Ashkan Hamzelou also shared these feelings. “On one hand, I want to vote for a guy who is going to put in a lot of new rights and cool stuff for students and meanwhile on the other hand, there is a great girl running who’s going to do a lot of great things for the school as well, so I’m kind of in a dichotomous situation right now.”

In the end, Jason Gray won the President nomination, Mike Kerns won the Vice-President nomination, Tia Chatterjee won the secretary position, Maxwell Wallach won the treasurer position, and Yuki Hasegawa, Emily Moignard, Julian Olidart, and Jahfree Lemuel Bendele Duncan will be added to the financial board.








